Hydrating Serum

Lightweight, pH-balanced hydration for dry, sensitive, and reactive skin.
This aloe-based serum replenishes hydration with glycerin and hyaluronic acid while helping support the skin barrier. Designed as the first step in your moisturizing routine, it prepares skin for a balm or oil to help lock in moisture and provide lasting comfort.
size
Regular price $28.00
Description

Hydrating Serum is a lightweight, sting-free formula created to complement and increase the effectiveness of all of our oil-based moisturizers. Applying oil-based moisturizers to damp skin is crucial for sealing in hydration, but tap water isn’t always the best option for dampening the skin. Sealing in tap water that contains a pH that is too high for the skin and with potential irritants such as, chlorine, chloramine or hard water minerals, may further dry out and irritate the skin. When caring for sensitive, compromised skin- we must look at everything, even something as simple as water.

The Hydrating Serum contains the humectants, glycerin and hyaluronic acid, for longer lasting hydration. Free from any known irritants, such as synthetic fragrances, essential oils, alcohol, harsh preservatives, and more!

This microbiome-friendly, aloe-based formula helps to:

  • Safely replenish hydration with an optimal pH of 4.9
  • Soothe dry, sensitive, irritated skin
  • Support and strengthen the skin barrier
  • Improve the performance of your moisturizer

The Hydrating Serum is not meant for use on its own. Apply before your oil-based moisturizer to lock in hydration and experience longer lasting comfort. 

Simple, effective, and essential: this is the step that transforms your skin.

Ingredients

Aloe Barbadensis Leaf Juice*, Xylitol*, Lactobacillus Ferment, Glycerin (From Coconut)*, Sodium Hyaluronate (Hyaluronic Acid), Allantoin, L-Arginine *Organic Ingredient

Store below 24˚C (75˚F) out of direct sunlight. Keep cap closed tightly to avoid contamination. Use within 6-9 months of purchase date. May refrigerate, but not necessary.

Pet Safety: Contains xylitol, which is toxic to dogs if ingested.

Ingredients have been ethically-sourced and are certified cruelty-free by the Leaping Bunny Program. 

How to Use

Shake gently prior to use. Intended for use prior to moisturizing for deeper hydration. Fragrance-free. Safe for use head-to-toe and around the eyes. For all ages.

Hydration Is Only Half the Story.

Skin needs water and a way to help retain it. Hydrating Serum replenishes water-based hydration, while an oil-based moisturizer seals it in and helps reduce moisture loss.

The Abby Rose Moisture Method

find your perfect moisture pairing

One hydrating serum. 
Four ways to care for your skin.

Hydration with Purpose

Thoughtfully selected ingredients to replenish moisture and comfort sensitive skin.

Overall rating: 4.882353 / 5 from 17 reviews.

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Review highlights

Reviews

Changed my skin for the better!

"Love how the Hydrating Serum glides onto my skin. My skin feels so much softer and more moisturized now that I am using this with my face oil."

— Lauren M. (5/5)

Great for dry skin!

"I started using the Hydrating Serum with the Restoring Face Oil and love the results. My skin is usually quite dry, but this combination keeps it feeling hydrated and comfortable all day."

— Ryan M. (5/5)

Amazing Hydration that Saved My Hands!

"This serum is amazing! I started using it during the winter months when my hands were extremely dry and cracked. After just a few uses, my skin felt noticeably softer and more moisturized. It absorbs quickly without feeling greasy, and helped keep my hands hydrated even in the coldest weather. I would definitely recommend it for anyone struggling with dry skin during the winter months or any time of the year!"

— Avery C. (5/5)

My favorite!

"This is my favorite! It goes on very smooth, no sting. It helps hydrate before I put on moisturizers."

— Johanna S. (5/5)

Hydrating Serum

"I love using the serum prior to using the Indigo Balm. I was expecting the serum to be of a bit thicker consistency like the previous serum. This one is more watery-like consistency and does not go on as smoothly."

— Mindi S. (3/5)

Hydrating Primer Mist

"(This is a review of the Hydrating Primer Mist. ) I love this product! Dries quickly, doesn't feel at all sticky or oily, and the lovely rosemary scent is woodsy and grounding."

— Natalia T. (5/5)

Refreshing reset

"Feels refreshing once sprayed. Best to use with moisture lock."

— Rina M. (5/5)

Love it!

"Love it!"

— Brooke L. (5/5)

Relief & Improvement

"I have been using this product for about a week with the Restoring Face Oil and have felt & seen visible improvement and zero irritation! I have very reactive sensitive skin - so relieved!"

— Shannon L. (5/5)

love the hydrating mist!

"I love the mist! Not only does it work well with the facial oil, but it seems to cut down on some of the redness on my cheeks I have experienced for years!! I've been using it for over 6 months and plan to keep it in my nightly routine every day!"

— Ronda G. (5/5)

Q&A

Common Questions

Why should I use Hydrating Serum before an oil or balm?

Hydrating Serum provides water-based hydration, while a balm or oil helps reduce moisture loss. Using both helps skin stay moisturized and comfortable longer.

Can I use Hydrating Serum by itself?

Yes, but for very dry skin, we recommend following with a moisturizer to help retain hydration. Hydrating Serum is designed as the first step of the Abby Rose Moisture Method.

Is Hydrating Serum suitable for eczema-prone skin?

It's formulated for dry, sensitive, and reactive skin without fragrance or essential oils. Individual sensitivities vary, so patch test before applying broadly, especially during a flare.

Can I use it on both my face and body?

Yes. Hydrating Serum is designed for head-to-toe use, including the face, hands, and dry body areas.

How often should I apply Hydrating Serum?

Use daily, morning and evening or as needed. Apply to clean skin, then follow with your preferred balm or oil.

Can I pair it with other skincare brands?

Yes. Although developed to complement Abby Rose balms and oils, it can also be used beneath other compatible moisturizers.