Founder, mom, registered nurse, and the hands behind every formula, Heather Clark, started Abby Rose Skin Care after her daughter, Abigail Rose, struggled with eczema. What began as a search for gentle, effective relief grew into a full line made with love and intention for sensitive skin and beyond.
When Heather’s daughter, Abigail Rose, developed eczema, finding a gentle and effective moisturizer became a mission. As a registered nurse, Heather understood the importance of a holistic approach to health, including what we apply to our skin. Frustrated by moisturizers that irritated rather than soothed — this became a deeply personal journey as she decided to take matters into her own hands.
That determination led Heather deep into research on botanicals and natural ingredients, ultimately formulating a balm that transformed Abigail’s skin. Witnessing her daughter’s relief and renewed confidence, she was inspired to share it with others. When friends and family experienced positive results as well, Heather made the life-changing decision to launch Abby Rose Skin Care.
Formulating with premium ingredients is non-negotiable. Dermatology advisor and eczema specialist, Peter Lio, MD, recommended Cardiospermum, a botanical known for soothing eczema-prone skin. When Heather struggled to find a trustworthy source, they made the decision to grow it on a private organic farm, ensuring the highest standard of purity. The Cardiospermum continues to be an exceptional addition to the Indigo Balm.
Over time, the Abby Rose story has evolved alongside Heather’s own skincare journey. As her skin became drier and more reactive with age, she struggled to find products that wouldn’t trigger redness, irritation, and burning. This fueled her passion to create additional skincare products for sensitive and reactive skin on the face.
Every Abby Rose product was born from real-world experience — the struggles Heather and her daughter faced with their skin were the inspiration that fueled the formulation. Each challenge became a catalyst for creating skincare formulas for unmet needs — products that might never have existed otherwise. To this day, Heather continues to listen closely to customer feedback, using those insights to refine existing formulas and inspire new ones — ensuring every product is thoughtfully made to meet real skincare needs.
